Baking in asia book

$25

Baking in Asia is a 203-page journey of bakery educator Mike Fleming that began with a chance luncheon, which would lead to fulfilling a lifelong ambition of working as a pastry cook onboard the Chinese cruise ship “The Minghua” sailing out of Sydney in 1986.  The challenges of language and limited technical skills of the onboard staff required adaptation and innovation traits the bakery educator used for success in the venture.

The China connection continued when an opportunity arose from a local Chinese entrepreneur in December 1992 to establish two western bakeries in Suzhou and Wuxi. The greenfield start-up was an opportunity to fulfil another bucket list item of going to China and experience the culture. The many challenges associated with a new country, language and culture to teach strangers to bake was to prove such an exciting and rewarding experience.

A career step change was to relocate to Singapore in March of 1993 as the Principal/ Master Trainer of Singapore first professional baking school, “The Baking Industry Training Centre”, at the Prima flour mill site. Mike covers the many varied challenges and opportunities to develop an operational baking centre that would upgrade the local baker’s skills and knowledge. The setup and associated layout of equipment, curriculum, and staff activities was an all-consuming activity over the following five years as the school established its foundations and credentials.

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Description

A new chapter began in April of 1998 Technical/ Training Manager with a local Singapore company CerealTech Pte Ltd, baking specialists in enzymes technology for bread processing. The chapters follow Mike’s journey through Indonesia, Malaysia, Korea, Vietnam, Myanmar and China, providing technical services and training programs to the local bakeries. The many observations of the countries visited, people and places, and the locals’ desire to learn specialised knowledge are discussed within the text.

The concluding chapters focus on developing the training activities here in Singapore and establishing Mike’s second  Professional Bakery Training school, CerealTech School of Baking Technology, offering a Diploma in Baking Arts and Science as its signature program from 2008-2020. The courses and quality of the bakery education attracted local and International student attendance. Several of its students would establish bakeries/cafés in Singapore, Malaysia, Indonesia, and Taiwan.

In the concluding chapter, Mike reflects challenges as a trainer, educator, learner, and baker personally throughout this journey. You will experience his passion for bakery education delivered at the highest level of professionalism with his constant mantra of “Attention to Detail” focus on his students.

 

 

 

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